Interactive Learning

Make Information Systems Memorable

The comprehensive business simulation for your MIS or Data Analytics course

The Teaching Challenge

How do you make abstract database and analytics concepts real for students? Theory is important, but practical application is where learning sticks.

The MIS Simulation Solution

A data-driven competitive game where students analyze voter files, identify target audiences, and execute surgical campaign actions using Analysis Lab, spreadsheets, or both depending on your section targeting workflow.

Database Systems Business Intelligence Decision Support Excel Data Analytics

10+

Hours Saved Grading

AI

AI-Powered Analysis

6+

Core MIS Concepts

100%

Student Engagement

The Student Experience

What Students Actually Do

Hands-on learning that connects MIS concepts to real decisions

Purchase Data Sets

Students use limited budget to buy demographics, voter history, and survey data.

Analyze Data

Students filter datasets in Analysis Lab and save audience profiles, or export to spreadsheets for VLOOKUP and pivot tables when your section allows both paths.

Build Target Lists

Filtering raw data into targeted address lists for direct marketing outreach.

Measure Results

Each turn provides feedback on effectiveness, popularity changes, and ROI.

The Power of Competition

Students are motivated by the leaderboard and the desire to win the election through better analysis.

Student Dashboard

Student Dashboard Screenshot

Strategic Metrics

Academic Mapping

MIS Concepts in Action

Every game mechanic maps directly to your learning objectives

Data Management

Students work with structured CSV data sets, learning how real business data is organized and distributed.

CSV Files Data Sets

Business Intelligence

Raw data becomes strategic insight. Students must identify patterns and segment audiences to compete effectively.

Pattern Recognition Segmentation

Decision Support Systems

The entire simulation is a DSS where students use information systems to evaluate alternatives and optimize decisions.

DSS Workflow Optimization

Data Analytics & Analysis Lab

Practical data skills employers want: pivot tables, audience segmentation, filters, VLOOKUP, and data-driven decision making, developed through Analysis Lab and Excel.

Pivot Tables VLOOKUP

Project Management

Budget allocation, resource constraints, and deadline management: core PM concepts in practice.

Budgeting Deadlines

Information Systems Strategy

Action Plan makes students articulate how data investments support their objectives, putting IS strategy into action.

ROI Analysis Strategy Rationale

Hands-On Workflow

From Data to Action

Students attach saved audience profiles or upload target lists, then configure each campaign action

The Student Workflow

1

Analyze Data

Filter and pivot your data to find the winning segment.

2

Export Addresses

Save your target segment as a CSV file for upload.

3

Upload & Configure

Upload your CSV and confirm the campaign cost.

4

See Results

See your results immediately after the turn executes.

Real Business Skills

This is exactly how direct marketing campaigns work: data-driven targeting with measurable ROI.

Campaign Action Upload

CSV Upload Interface

Shows file upload, validation, cost preview

Advanced Modules

Social Networks & Finance

Marketing concepts and budget management in action

Microblogging Module

Social Network Marketing

Students target social network superstars, influencers whose endorsement spreads through their follower network. They learn about network effects, viral marketing, and the value of social reach.

Network Effects Influencer Marketing Social Graph

Fundraising Module

Financial Resource Management

Students identify high-income supporters and calculate expected contributions based on income levels and loyalty. They learn financial forecasting and resource allocation under uncertainty.

Financial Forecasting ROI Analysis Budget Planning

Microblogging interface showing follower networks and reach

Influencer Selection

Shows follower networks and reach

Scalable Complexity

Enable or disable modules to match your course level: Basic, Intermediate, or Advanced.

Game-Changing Assessment

AI-Powered Strategic Assessment

Fair assessment of strategic thinking, done automatically

The Grading Problem

Some students get lucky. Others make brilliant choices that do not pan out. How do you fairly assess strategic thinking when outcomes involve chance?

The AI Solution

Before each action, students document their tactical thinking:

Primary Objective - What they're trying to achieve
Target Segment - Who they're focusing on and why
Expected Outcome - What results they anticipate

AI evaluates the quality of reasoning, not just results. Students who make sound, data-driven decisions earn high marks.

12-15

Hours Manual Grading

~1

Hour with AI

Action Plan

Students explain their reasoning

Your Command Center

Instructor Command Center

Complete visibility into student engagement and performance

Sections Management

Create courses, configure settings, execute turns, manage deadlines

Section Analytics

Team performance, vote progression, strategy effectiveness charts

Student Tracking

Individual participation, engagement metrics, login patterns

Action List

Complete decision log with Action Plan grades and AI feedback

No More Guessing

Identify free-riders, struggling students, and engagement drops with real data.

Analytics Dashboard

Team performance, participation, strategic metrics

Next Steps

Ready to Transform Your Course?

Getting started is simple

Getting Started Workflow

1

Create Your Account

Free to try, no credit card required

2

Explore Sample Section

We create a practice simulation for every new instructor

3

Configure Your Simulation

Choose mode, complexity, and modules for your course

4

Share Section Code

Students join with one click, no complex setup

Join Business Computing Instructors Worldwide

Business computing instructors use MIS Simulation to make abstract concepts memorable while saving hours on assessment.

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